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Style guide for hotel chain

The hotel chain SMY Hotels entrusted its architectural and engineering line to Landem. To cover this service, Landem leaned on his architectural team, Lagula Arquitectes, to lead the conceptual design and definition of the style book. The work also included the definition of the materials proposed in each one of the rooms, showing a showroom that is particularized with the price and the reference of each one of the selected materials. In this way, the style book and the defined archetype hotel are serving as a reference in the hotels that the chain is acquiring.

The enthusiasm deposited in this project meant that it was possible to define a hotel chain line that identified the SMY Hotels chain, nowadays in full expansion. This initial work will help to maintain architectural criteria and distributions of spaces studied to guarantee the well-being and operability that requires such an installation.


YEAR: 2018
LOCATION: Palma de Mallorca
SERVICES: Consulting and advice