Style guide for hotel chain

The SMY Hotels chain entrusted its architectural and engineering line to Landem. To cover this service, Landem leaned on his architectural team, Lagula Arquitectes, who led the conceptual design and definition of the style book.

The enthusiasm deposited in this project meant that it was possible to define a hotel chain line that identified the SMY Hotels chain, nowadays in full expansion. This initial work will help to maintain architectural criteria and distributions of spaces studied to guarantee the well-being and operability that requires such an installation.

The work also included the definition of the materials proposed in each one of the rooms, showing a show room that is particularized with the price and reference of each one of the selected materials. In this way, the style book and the defined archetype hotel are serving as a reference in the hotels that the chain is acquiring.


AÑO: 2018
LOCALIZACIÓN: Palma de Mallorca
SERVICIOS: Consulting and advice